1 Trim the fats
One of the best ways to improve the impact of your writing is by using shorter and more direct words to describe what you mean. While tight writing makes your copy seem clean, efficient, and easy for readers to comprehend, there are a few general guidelines that can help you create sentences that are leaner than ever before:
Take out unnecessary prepositions. They can make sentences appear wordy and seem complicated as well as unnecessarily lengthened. An example can be found in this sentence: “The choice of the board turned into very last.” One could change it to: “The panel’s selection turned into very last.”
Reduce verb phrases like “The consequences are suggestive to the fact that on-web page SEO still works.” to simple verb phrases like “The consequences suggest that on-page search engine optimization nevertheless works.”
2 Try to come up with articles that follow the rule of 3 and 4. More than four points in a single post can become confusing for readers...
Elegant and clean may be precisely what you’re going for when you finish a sentence, but adding too many adornments to a sentence is one of the most common errors in writing. When this happens, the reader has a hard time figuring out what the author is trying to communicate, because every part of the sentence competes for attention. For this reason, your sentences should focus on getting as much information across as quickly as possible – and only include elements that are absolutely necessary to do so.
3 Sentences don’t stay in isolation...
Search online for synonyms in order to generate alternatives that can give your writing a creative spark, and don't use the same words too often. Repetition of the same phrases or expressions reveals a lack of variety and creates monotony in your writing. In order to avoid being repetitive, find more than one word that might mean the same thing.
4 Vary sentence duration and shape...
I noticed this image called “How to Write” on Twitter about 12 months ago and it has helped me become a better writer. Take a look:
5 Scrap the cliches...
Here’s a question for you, would it be cliche to start this paragraph with a cliche? I don’t think so. That’s why I did it. Cliches are meant to expand the boundaries of writing and give it new meaning, or at least some writers try to think that way. But in reality, they become worn-out when they’re used too often or even worse, are overused and abused. This can cause people to pump out “what counts as cliche” nonsense or “cliché trigger word” sentences which make readers cringe as they read them because so many other “writers" have made that same error. Some studies state that buzzwords like "leverage" and phrases like "hungry as a horse" can't activate the prefrontal cortex: the place in our brain that's responsible for experiencing feelings. They're about as stale as bread sticks now…
A sure fire way to test for clichés is by waiting for the natural flow of your writing or discussion and waiting to see if a particular term comes up. If it does, avoid it! When searching for these kinds of overused phrases, simply changing the phrasing around a bit can really help. For instance, use “You never get a second chance to make a good first impression” instead of “There’s no such thing as a bad first impression; only a bad second one”. The phrasing still sends across the same idea without being so predictable!
6 Appeal to the senses...
In 2012, at Emory University, scientists used fMRI to examine via what course of cognizance metaphors are deciphered. They checked if people’s brains comprehended metaphors that bathe in texture (“leathery hands”) bigger than those without sensory cortex activation. It values that people do indeed have a cognitive response to tactile metaphors with phrases such as “My hands are leathery after swimming for hour and hour every day, even when my skin feels smooth from all the moisturizer I use!”
Leathery is a specific feeling against the touch and helps shape the reader’s general imaginative and prescient. A picture includes much more than simply words, it also uses utilising metaphors and similes to bring your concept to life by describing an image with abstract concepts.
Has the problem grasped this idea? Here are some examples:
Visual: You can almost see that countdown clock in the back of your mind counting down the seconds until skip. But then you realize that you kind of get what the ad is trying to say, and even though it's not very effective, it doesn't seem so bad anymore.
7 Let matters move...
When you write a paragraph or sentence that could fit into your content just right, but doesn't quite work at this time - don't let your inner writer bully you into still trying to fit it on in there. You might be too attached to it or to see its potential for use elsewhere down the road and get discouraged when it ultimately won't find a place inside your content itself. Fluff like this will only add unnecessary length and not really add anything of value to the overall project. Before you begin writing, take some time to brainstorm any other possible paragraphs / sentences that could fit in your overall draft just as well as the one you originally wrote. We always need fresh angle!
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